Journal

Notes from the work.

Specific, opinionated, and shaped by a decade inside indigenous- serving organizations. No "10 ways AI will change everything" bait. Practical reads only.

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May 11, 2026

Why Most Indigenous-Serving Organizations Don't Need to Hire a CTO Yet

There's a moment in every organization's life where someone says 'we need a technology lead.' For most indigenous-serving organizations, that moment is real but the response — hiring full-time — is wrong. Here's the case for fractional, with the math.

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May 10, 2026

How AI Should Handle Tribal Cultural Data (And How Most Tools Don't)

Generic AI tools index everything by default. For tribal organizations, that default produces real harm. Here's the framework we use to keep cultural data, ceremonial photos, and enrollment records out of places they shouldn't be.

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May 10, 2026

The $0.02 Executive Brief: Cost Math for the Skeptical CFO

Most AI cost objections are about the wrong number. The build is what costs money. The running cost is so small that the framing changes — once it's deployed, you're trading a few cents per week for a few hours of staff time. Here's the math.

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May 9, 2026

Three Things Most Tribes Aren't Doing With Their destinationnativeamerica.com Listings

We pulled the latest snapshot of every listing on destinationnativeamerica.com — 567 listings across 126 tribes — and three patterns surfaced that are easy AI fixes nobody's making yet.

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May 9, 2026

What Tribal Boards Should Ask Before Approving an AI Project

Eight questions a tribal council, board of directors, or executive committee should ask before approving any AI engagement — vendor or in-house. Designed to be printed and brought into the meeting.

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May 8, 2026

How a Mid-Size Tribe Gets Started With AI on $5,000

You don't need a six-figure consulting engagement to start. Five thousand dollars and four weeks gets a mid-size tribe a working AI tool the staff actually uses — built around a problem you already feel every Monday morning.

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May 8, 2026

What a Weekly AI Executive Brief Actually Looks Like

We get asked what an AI-powered weekly brief actually contains. Here's the structure of the one that lands in the AIT CEO's inbox every Monday at 7am — section by section, with the why behind each.

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May 8, 2026

Why a Tribal Casino's Best Workflow Hire Right Now Is an AI Tool, Not a Person

Tribal casinos already have the systems — property management, POS, slot accounting, CRM, marketing automation. The bottleneck isn't software, it's the workflow seams between those systems. AI fits there better than another hire.

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May 7, 2026

Five Signs AI Actually Fits Your Organization (And Three Signs It Doesn't)

Most organizations we sit with don't need AI. They need to delete a couple of meetings and turn on a feature in software they already pay for. Here's how to tell whether you're in the small group that genuinely benefits.

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May 7, 2026

Three AI Wins for Your Tribal Tourism Listing

Specific, low-cost AI moves for tribes and indigenous-owned tourism businesses with a public listing. Drawn from a decade of building destinationnativeamerica.com.

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